Develop a marketing plan Assignment Example | Topics and Well Written Essays - 500 words

Build up a promoting plan - Assignment Example The organization hopes to arrive at more shoppers just as colossally differing thoughts through web-based social networking. Going on the web is a piece of their strategic move from customary showcasing into computerized domain. Nike is American global association that was begun in 1957 by Bill Bowerman and Phil Knight. The organization structures, creates, produces, showcasing and sells products and ventures, for example, footwear, gear, clothing and frill everywhere throughout the world. Twenty years down the line, Nike has joined the top organizations in the footwear advertise. This was not thus on TV promotion however from positive examinations by competitors they support (Cendrowski, n.pg). For example, the organization made roughly 919.80 million dollars after Olympic players was seen wearing Nike in 1984 Olympics. The company’s mission is to advance and rouse competitors on the planet consistently. Other than augmenting its benefits the organization additionally centers around building up situations that offer a stage for shoppers to contribute into the organization. Additionally, the organization needs to assemble forceful passionate binds with its purchasers. The company’s target advertise is a functioning on the web 17-year-old client who is probably going to burn through 20% more to purchase shoes in contrast with his grown-up partners. This depends on the way that a critical populace of youngsters has surrendered TV to online networks. The organization likewise focuses more than 5 million sprinters and different competitors to utilize their advanced gadgets in deciding their presentation (Cendrowski, n.pg). Item procedure: as of now Nike offers a few attire, hardware and adornments online, for example, the Nike+ running sensor, a presentation following apparatus. Nike+ running sensor has empowered more than 5 million sprinters to check their exhibitions. The organization intends to incorporate its new game gadget, fuel band, which can follow the vitality yield of its clients (Cendrowski, n.pg). Value system: the current costs are either impacted by

Starbucks in India Coursework Example | Topics and Well Written Essays - 1250 words

Starbucks in India - Coursework Example India is said to have enormous land and hence it's anything but an unexpected that its significant items are from the rural division. The greater part of its fares are horticultural with the material and calfskin enterprises the main ones. Truth be told, the horticultural division in India is said to contribute about 25% of the country’s GDP. Material industry utilizes many individuals both legitimately and in a roundabout way. The other significant industry in India is the substance business which is known to be among the most seasoned enterprises in India. The business is known to create around 70 000 business items. Food industry is likewise a typical one in India. Starbucks is an organization that manages farming items it has a high likelihood of prevailing in India. It will add to the agrarian area and this could have affected it (Paunikar, 2004). Indian economy has become essentially in the course of the most recent multi decade. The economy is really indicating promising patterns that are pulling in an ever increasing number of financial specialists to India. The economy of India has created kindness of farming and the choice of the state to dispense with communism just as the brought together administrations which were high incapable. Progression was a key factor to the development of Indian economy since it opened the route for remote speculators and this is a factor that could have affected Starbucks (Paunikar, 2004). India has improved as far as framework. The streets have opened to the country zones and it is simple for ranchers to move their farming products to the business sectors. Mumbai and New Delhi are two towns that have a productive railroad framework that can likewise be utilized for transportation purposes (Paunikar, 2004). The openness of these towns may be one of the elements that Starbucks considered before opening activities there. Starbucks is intending to keep growing its essence in India and Asia by and large. Before the end this

Case Study for Marketing and Communications of Apple iPhone 7

Question: Examine about the Case Study for Marketing and Communications (Marketing Plan of Apple iPhone 7). Answer: Official Summary Apple Inc. is one of the most presumed marks in the historical backdrop of Smartphone showcase. With the assistance of its I-Phone item, the organization gets one of the main associations in the cutting edge condition overwhelmed broadly by the advancements. The colossal effect in the contemporary Smartphone industry makes I-Phone the smash hit item as a major aspect of Apple. By thinking about the huge requests in the specific market, the yet-to-be-declared iPhone 7 by the Apple family would be basically organized as a feature of shaping the general report. The paper will be significantly included building up a reasonable comprehension with respect to the related promoting plan for iPhone 7 to pick up the legitimacy of the proposed forms. It is accepted that the recently inventive item structured by the organization will set a significant pattern in the market of Smartphone to give a huge serious effect on its opponent rivals like Samsung. This specific reality drives this paper to explore the potential advertising approaches and models supporting the dispatch of iPhone 7 in the explicitly picked showcase. Organization Overview: Steve Jobs, Steve Wozniak and Ronald Wayne set up Apple on first April 1976 for creating and selling PCs. The organization was fused as Apple Computer, Inc. on January 3, 1977. Apple was renamed as Apple Inc. on January 9, 2007, for mirroring its moved concentration towards buyer hardware (Apple. 2016). The Headquarter of the organization is in California. Apple Inc. has 9 items alongside 7 administrations and 378 retail locations over the globe. The association has 478 Apple retail locations in 17 nations starting at 2016. In spite of the fact that the prime fascination of the organization is I-telephone, it has different items including Apple Watch, Apple TV, iLife, iWork, Mac. Apple has gathered absolute US$233.715 billion income in 2015, and the complete resource of the organization is US$305.277 billion as of second quarter of 2016 (Apple. 2016). Macintosh Inc is an American global association that plans and sells purchaser hardware, PC programming, and PCs. The organization is most popular for their equipment items including Mac PCs, the iPod media players, the I-Phone Smartphone and the I-Pad tablet PC (Jun and Sung Park 2013). The shopper programming of the organization includes the I-OS working frameworks, iTunes media program, and the Safari internet browser. As of late, the association has been confronting a few difficulties in growing business in the universal stage. With the association of the key usage, the association has been attempting to improve its business openings in the worldwide stage. The association has been intending to dispatch their new I-Phone 7 over the globe (Galmarini et al. 2013). Current Marketing, examination By breaking down the present market insights, it very well may be evaluated that the association has been getting benefits from every item area including Mac PC, iPod, I-Phone, I-Pad, and others. In an ongoing business report, it has been distributed that expanding request of I-Phone would guarantee 100 million by 2013 (Tsai and Chang 2013). In spite of the fact that the organization has been confronting immense rivalry from Google and Microsoft, the association has been attempting to improve their innovation to increase upper hands in the worldwide market. Apple is universes biggest data innovation organization by complete resources that connects huge segment markets for acquiring sufficient incomes. It turned into the first U.S association to be esteemed at over US$ 700 billion (Kim, Kim and Chen 2012). The organization utilizes 11,000 changeless full-time representatives starting at July 2015. The association comprises of 478 retail locations in seventeenth organization as of Marc h 2016 (Apple. 2016). As of late, the association has been growing their business in the huge segment zones for increasing upper hands. By breaking down the yearly business report, it very well may be distinguished that Apple has amassed all out yearly income of $233 billion for the financial year finishing off with September 2015 (Bergvall-Kareborn and Howcroft 2013). Consequently, it very well may be surveyed that the association has effectively maintained its business in the universal stage for the benefits boost. SWOT investigation: Qualities Apple is perceived as a brand that consistently stays faithful to their obligation. Subsequently, it has solid brand value. Imaginative point of view permits Apple to create novel items. Apple iPhone use most refreshed and advance for of programming. This permits Apple to make very easy to understand gadgets Shortcomings All the Apple items are exceptionally costlier when contrasted with some other contenders. Accordingly, it confines numerous individuals from buying the item. iPhone keep up a steady structure. In this manner, it needs assortment to draw in more clients. Openings The prominence of the advanced mobile phone is developing each day. It gives enormous potential market to Apple to infiltrate. As of now, iPhone has limited its business in the urban territories. Along these lines, there is still part of market are there for Apple to cover for the business development. Dangers Android working framework is the most clear danger for Apple. Google has ready to make monstrous effect on the organizations of the versatile around the world. A few different associations like Samsung, Motorola, and so on are likewise made gigantic effect on the portable organizations. Table 1: SWOT examination (Source: Leavell and Cooper 2016) PESTEL examination: Political Throughout the years, Apple has ready to produce gigantic measure of notoriety the whole way across the world. It builds the measure of corporate tax collection for the organization, where disparity in salary has gotten one of the major policy centered issues. Apples creation unit vigorously relies upon the lower cost in China. In this way, if China faces any political unsettling influence, it will influence the business procedure of the association. Practical Increment in the work cost in China can exploit away from the Apple item. Increment in the conversion scale can likewise build the cost of the iPhone considerably further. Stale salary of the white collar class individuals can likewise make enormous measure of effect on the organizations of the Apple. Social Apple despite everything doesn't have forceful enthusiastic connection with the individuals of Africa. In this manner, it influences the organizations of the association. There is additionally moral worry about the assembling procedure of Apple in China. Mechanical Monstrous rivalry in the versatile business has implements Apple to improve its advancements in proceeds with way. Developing assortment of the cell phones lessens the interest of the iPhone partially. Developing security danger is additionally instigating association to improve the security of the working framework. Ecological Removal of the harm gadgets is one of the prime ecological issues of the Apple. Assembling impact on condition is likewise another developing natural issue that Apple needs to confront. Legitimate iPhone has as of late went into the division of exceptionally managed monetary administrations through Apple pay. In this way, associations need to confront extra principles and guideline. Moreover, increment security danger has affected government to actualize more standards and guideline that Apple needs to keep up so as to keep up its business in appropriate way. Table 2: PESTEL examination (Source: Bonk 2015) Goals: The prime goal of the association is to augment its benefit by making noteworthy items including I-Phone, I-Pad, MacBook and so forth. The association offers wide scope of premium items at premium costs (De Mooij 2013). Apple has confidence in forceful evaluating, as it permits the association to maintain enormous piece of the overall industry and high net revenues. Apple centers around the group building society for maintaining improved work process structure at the association. As of late, the association has been attempting to dispatch I-Phone 7 in the market. The past renditions of I-telephone have just pulled in countless individuals in the general public (Levinson 2012). By propelling this specific item in the market, the association would encounter benefit expansion in the business. In spite of the fact that the association has confidence in the forceful estimating model, the serious market circumstance has made challenges for them to hold that evaluating framework in the busi ness. Shrewd target: Explicit Increment the prominence of the iPhones the whole way across the globe. Improve brand quality much further. Quantifiable Increment deals by up to 10% Increment fulfillment level of the client by 25% Feasible Propel potential clients to buy iPhone7. Improve client assistance procedure to upgrade the inspirational degree of the clients. Important Target immaculate rustic markets from the whole way across the world so as to improve the business volume Execute powerful promoting system to draw in new clients. Time-bound Prime center will be to build the business volume inside a quarter of a year after the dispatch of the iPhone7. Table 3: SMART investigation (Source: Bergvall-Kareborn and Howcroft 2013) System Segmentation, Targeting and Positioning (STP) Procedure and Segmentation: In the division strategies, the association centers around the attributes of the clients in the general public. Apple for the most part targets business experts as their essential clients. By propelling the Apple I-telephone 7, the association attempts to draw in the business experts, adolescents, and individuals from higher-white collar class society (Armstrong et al. 2014). Also, the association would draw in the geological division alongside precise practices for the improvement of the segmenta

How to Pay Less for College

How to Pay Less for College If you’ve ever experienced a sudden, unexplained rise in your cable bill, you’ve probably experienced something like this: After calling the cable company and enduring twenty straight minutes of deafeningly loud advertisements for Tyler Perry’s Boo 2! A Madea Halloween, you finally get an operator on the phone. You express your displeasure and threaten to switch to another company. Without hesitation the representative immediately pitches you a new â€Å"limited time offer† that includes more channels for less money than you were originally paying. This offer wasn’t listed on the website or advertised anywhere, but must simply be reserved for irate customers with one foot out the door.The lesson here is that cable companies are not exactly beacons of transparency—unfortunately, and this may surprise you—neither are colleges. Most college-bound students and their families eye the list price of a prospective school when deciding if it is a financially viable option. Yet, in the modern higher education marketplace, the list price and the net price, that is, what the average student actually pays, frequently have little to do with one another. Grasping the difference between the stated and actual tuition costs can revolutionize the way you shop for colleges and can greatly expand your economically sound post-secondary options.Don’t believe the sticker priceIf you shop for colleges the way you shop for other high-expense items, automobiles for example, you would be doing yourself a disservice and greatly limiting your options. While car dealers, like cable companies, are not exactly known for their straightforward pricing methods, we still enter a dealership with a general idea of what we can afford. If our budget allows us to target Toyotas with a list price of 20k and nothing a penny higher, then we can be pretty darn sure that even if we are the best negotiator in the entire world, the 60k Lexus in the same showroom is not going to be realistic option for us. Evaluating college costs, however, could not be a more different ballgame.Let’s look at the example of Beantown Barbara, a Massachusetts resident and accomplished high school student who would love to attend a small, private liberal arts school but is being told by her middle class parents that this is off the table unless she wants to take out massive loans. Barbara had been interested in high-caliber schools like Reed College in Portland, Oregon, Vassar in New York, or even Wellesley College, the prestigious women’s college right in her own backyard. Her SATs and grades are likely good enough to gain acceptance at all three but she and her family turned off by the Lexus-level pricing, as each school has a cost of attendance (COA) in excess of $60,000 per year. Wanting to avoid accumulating unnecessary undergraduate debt, Barbara decides that UMASS, at an in-state price of 21k, is probably her best bet.Unbeknownst t o Barbara and her family is the fact that Reed, Vassar, and Wellesley, through generous merit and need-based aid opportunities, actually have average net-prices only slightly higher than UMASS. Amazingly, for families making under 75K per year, like Barbara’s family, all three private schools have an average net price (again, what students actually pay) of under $20,000, under half of their respective sticker prices. That doesn’t mean that Beantown Barbara would have been offered exactly that price. It could have been higher but it also could have been lower. Either way, it would have been worth applying and finding out.Net price by incomeMoving a few hours westward for a moment for our next example. As a high school student in Ohio, Buckeye Bob finished in the top 10% of his class and kicked butt on his last attempt at the ACT. His dream is to attend a selective liberal arts school somewhat close to home, preferably in the state of Ohio. Bob shares with his parents th at he his top choices are Oberlin, Kenyon, and The College of Wooster. Bob’s parents beam with pride until they see the sticker price of these schools—all over $60,000 with Oberlin actually more than 70k per year.Bob’s parents are solidly middle class, earning just less than the COA at Oberlin for a single year. They assume that they are caught in financial aid no-man’s land, earning too much income to qualify for government grants but not enough to cover the steep tuition costs at a private school. Discouraged, Bob looks at Ohio’s state school options. He knows that he’ll be fine attending a school like Ohio State, Cleveland State, or the University of Akron but he wishes there was some way he could have a shot at his true best-fit schools.Fortunately for Bob, his guidance counselor understands the concept of net-price at private schools like Oberlin, Kenyon, and The College of Wooster. These institutions tend to be generous with aid and ta ke income strongly into consideration. While Oberlin has a sticker price of over $71,000 per year, the net price declines as you go down the income ladder. The average family whose income exceeds $110,000 pays a bit more than 40k. Families making between 75-110k get a sizable discount, with the average falling right around $25,000. Those with an income level in the 48-75k range, like Buckeye Bob’s family pay under $21,000. At The College of Wooster, families in that income range pay about the same. Kenyon College’s average net price for a student like Bob comes in even lower at roughly $12,000.Many of the state schools in Ohio cost somewhere in the neighborhood of 10 grand per year. Most likely, a university like Ohio State will still cost Bob less than his dream schools, but the revelation about net price may still have moved a school like Oberlin from a complete fantasy to a potential reality.Don’t forget to select a quality financial safety schoolDiscovering the concept of net-price should lead you to radically alter the way you go about selecting target colleges—you should feel freed up to aim high and dream big. However, it is crucial to also come up with a back-up plan that is a sure thing from a financial end. Most college-bound students are aware of the importance of having a â€Å"safety school,† an institution where obtaining admission is pretty darn close to a statistical guarantee. However, for anyone without unlimited funds, selecting a â€Å"financial safety school† may be of equal importance.No one likes to consider doomsday scenarios, but if you thoughtfully selected a quality financial safety school, you can now breathe a little easier as you await financial and merit aid notifications from you top-choice schools. In our examples above, UMASS and Ohio State would have made perfectly good financial safety schools (assuming that they were also â€Å"safeties† from an academic standpoint) because t hey were affordable (even at 100% of the list price) and not schools that our sample students found undesirable. In picking a financial safety school, don’t just pick a random school that happens to be relatively inexpensive. Target a school that you would genuinely like to attend, considering for location, availability of majors of interest, extracurricular activities, etc.Understanding that the list price and the net price are two very different concepts will help to broaden your college search and may just put your dream schools within financial reach. Don’t believe us? Call your cable company today and start enjoying the full gamut of premium channels for a fraction of the price.College Transitions recently published net price data for every selective institution in the United States. Please  click here  to view  the list.

The Religion Of African Slaves - 1643 Words

African slaves were brought to America from many tribes and they brought with them a variety of beliefs and practices. In some ways, the religion that many West Africans practiced bears a striking resemble to the practices of Christianity and Judaism. There are however several differences that make it clear that it is its own separate faith. On the plantations in America slaves were taught a â€Å"modify† version of Christianity so that they would obey their masters, and often times slaves would hold their own services. Other slaves believed in and practice what was called â€Å"conjuration† along with Christianity. The majority of African slaves came from a region that was called West Central Africa. The people from West Central Africa practiced a religion similar to Christianity, and believed in a single all powerful being that created the world, â€Å"As to religion, the natives believe that there is one Creator of all things, and that he lives in the sun, and is girded round with a belt, that he may never eat or drink; but according to some, he smokes a pipe, which is our own favorite luxury† (Equiano, 1789). In both religions, there is an omnipotent being that requires no substance and lives above the Earth. In addition, in both religions the Creator controls the events that occur throughout a person life. In addition, they often offered food to the spirits of their loved ones who were said to watch over them and protect them from their enemies. Family would also place sacrifices toShow MoreRelatedEssay on African Slave Religion1742 Words   |  7 PagesEnslaved Africans and their Religious Spiritual Practices. During a most dark and dismal time in our nations history, we find that the Africans who endured horrible circumstances during slavery, found ways of peace and hope in their religious beliefs. During slavery, Africans where able to survive unbearable conditions by focusing on their spirituality. Christianity was amongst the slave community. Being that the vast majority of the slave community was born in America, converting slaves to ChristianityRead MoreAfrican American Culture in 1860 Essay769 Words   |  4 Pagesï » ¿AP United States History African American Culture from the Early to Mid-1800’s Throughout American history, African Americans fought to establish their own culture. Even though they were silenced by white laws and stereotypes, African Americans created their own distinct culture, to a certain extent from 1800 to 1860. By mixing their African American traditions and Christian ideas, they formed a religion, their own version of Christianity. African American rebellions, though small and infrequentRead MoreAfrican American Culture in the Americas741 Words   |  3 Pages African Americans brought over a distinctive culture into America from Africa. The Africans can create many different sounds that we never knew about. They revived the way we held church and worship, and brought joy to many citizens. African Americans enslaved by the South created a truly magnificent culture in slavery using new music, oral traditions, and religious ideas. Many African countries are known for their spectacular music, and during the time of slavery many African American slavesRead MoreSlave Culture810 Words   |  4 Pagesexhibited. Up until 1865 slaves were imported in shiploads and treated as if they were merely cattle. On the farms slaves were given no mercy and had to work long, arduous days for nothing. Additionally they were often subject to cruel overseers who would beat and whip them on a regular basis. As brutal and destructive as the institution of slavery was, slaves were not defenseless victims. Through their families, and religion, as well as more direct forms of resistance, Africans-Americans resisted theRead MoreThe Slavery Of The Slave Trade1328 Words   |  6 PagesAmerican colonization. Colonization caused the aggregated need for mass amounts of workers for cultivation infrastructure. For this reason, American settlers began the transatlantic slave trade trade. Christianity played an important role in advocating for the morality of the slave trade (Richard). In order to drive the slave industry, pastors across America used the traditions and stories found in the Bible to endorse and even encourage the practice of slavery. At this time, America was seeing everRead More Religious and Spiritual Practices of Enslaved African Americans1737 Words   |  7 PagesEnslaved Africans and their Religious Spiritual Practices. During a most dark and dismal time in our nations history, we find that the Africans who endured horrible circumstances during slavery, found ways of peace and hope in their religious beliefs. During slavery, Africans where able to survive unbearable conditions by focusing on their spirituality. Christianity was amongst the slave community. Being that the vast majority of the slave community was born in America, converting slaves to ChristianityRead MoreAlthough some Muslims were forced to convert into Christianity, some were intelligent enough to700 Words   |  3 PagesAfrica (Berg 11). In several regions, the African Muslims were recognized due to their boldness in resisting conversion to Christianity. Instead, they coerced other black communities to convert to Islam. They were bold enough to protect the interest of their religion. According to Turner, the famous African Muslim slaves in Jamaica in the 1800s coerced other African Muslims in their communities to adhere to the Islamic religion (24). Islam as a religion encouraged fasting, helping one another, andRead MoreSocial, Cultural, And Cultural Groups1148 Words   |  5 Pagesof beliefs that the African American culture has embraced. The events that have made a colossal impact on certain aspects of my culture are the progression of the Africans’ practices and the freedom of the slaves. These events allowed blacks to freely participate in different aspects of life. One freedom that has greatly impacted me today is religion. At the start of the transatlantic slave trade, Africans had a variety of religions that they practiced. A lot of the religions were worshiped in theRead MoreEssay on The Development of Afro-Brazilian Religions1664 Words   |  7 PagesAfro Brazilian religions is traced back to the Atlantic slave trade that took place in the 16th century . Portuguese people captured individuals from Bantu tribes and the other West African communities. The slave trade involved the transfer of these people to Brazil, where they were sold as slaves. The interaction of slaves from different cultural and religious backgrounds led to the development of the Afro Brazilian religions that consequently spread all over Brazil. The religions did not; howeverRead MoreAnalysis Of The Article Let s Make A Slave 1299 Words   |  6 PagesThe article titled, â€Å"Let’s Make A Slave,† was depressing because it almost forced one to go back in time and feel the plight of Africans Americans before slave ry was outlawed. William Lynch traveled a great ways to inform the people of the Virginia Colony about slavery and how it should truly be done. As I was reading, it seemed as though William Lynch was reading the instructions for a product (and not a human being) but he actually was talking about people (African Americans). The speech that he

Aspergers Syndrome Essay - 1613 Words

Social Graces Do you remember learning how far to stand from someone that you are talking to? Do you remember learning to discern when a person is using humor or sarcasm in his/her conversation with you? What if you had to go through this cynical world never sure if someone was being facetious or not? Could you do it? Can you imagine those that have to everyday despite normal to above average intelligence? Can you imagine a preschool age child who does not like to play games that involve use of his/her imagination? Imaginative games is one of the hallmarks of early childhood. These are some of the problems that people with Aspergers syndrome live with every day. Aspergers syndrome is a relatively new diagnosis in the DSM-IV, the†¦show more content†¦In addition, the age of onset for HFA is much earlier at age 3. In fact, some children with Aspergers syndrome are not diagnosed until grade school. In keeping with the trend of a high verbal IQ, people with Aspergers syndrome do not display the severe language delays that is typical of the autism spectrum disorders. Rather, they seem to develop language at the age of 2. Still there word choices and overall speech patterns are often perceived as odd (3). It is also important to understand that people with Aspergers syndrome have poor nonverbal communication skills. This explains why they do not seem to understand the amount of space that is usually between you and the person with whom you are speaking (4). Another example of poor non-verbal communication skills is that they often cannot tell that the person with whom they are speaking with has no interest in the subject that they are talking about. In fact, people with Aspergers disorder often talk incessantly about their favorite subject that itself is odd such as the bus schedule which they have memorized (5). That is, they cannot seem to interpret the facial cues of others. In addition to the high verbal ability of these children, people with Aspergers disorder show gross motor clumsiness. Some people with Aspergers syndrome show delays in gross motor skills but often this delay is seen more in the development of fine motor skills. Some of these deficits includeShow MoreRelatedAspergers Syndrome Essay1101 Words   |  5 PagesAspergers Syndrome Today there are many different types of disabilities and syndromes. When you have a child to be diagnosed with a disability or a syndrome life can suddenly become overwhelming. This is especially true if they have been diagnosed with Aspergers Syndrome. Parents sometimes feel guilty because their child has a disability or syndrome. Parents may feel that they are responsible for their childs disability or syndrome. Parents may feel guilty about their child being diagnosedRead More Asperger’s Syndrome Essay2026 Words   |  9 PagesAsperger’s syndrome is becoming more and more common as time goes by. Each year, more children are being diagnosed. This paper focuses on Asperger’s Syndrome and developing social skills in various social settings. By looking at the etiology, diagnostic procedures, how the condition effects development, daily challenges, current social/cultural views, and relevant social interventions, a better understanding on how to devel op social skills for children with Asperger’s Syndrome can ensue. TheRead MoreEssay on Aspergers Syndrome1111 Words   |  5 Pagescure for Aspergers syndrome, masking the symptoms and overcoming the challenges is possible by learning proper social skills, staying within a comfort area, and having a good support structure. A person with Aspergers syndrome faces many daily challenges, such as carrying on a conversation or looking someone in the eyes while speaking. Jacob, the main character in House Rules, by Jodi Picoult, learns to live with these challenges and function as normally as he can. Aspergers syndrome, also calledRead More Aspergers Syndrome Essay1752 Words   |  8 PagesHans Asperger, a pediatrician from Austria, began to study a group of children at his clinic in 1944. He noticed that the young boys he was studying were clumsy, lacked social skills, and did not understand nonverbal communication. Asperger’s syndrome (AS), named after Doctor Hans Asper ger, is a developmental disorder. Research by Woodbury-Smith and Volkmar (2009), claim that AS was originally thought of as a less severe form of Autism, in which the individual has higher linguistic ability but stillRead MoreLife of a Child with Aspergers Syndrome702 Words   |  3 PagesWhile children with Asperger’s Syndrome have an average to above average intelligence and normal cognitive abilities, they unfortunately suffer with impaired social skills. An effective treatment program will have to be tailored to fit the specific child’s Asperger’s in order for the child to be successful in managing his or her own behaviors. This form of treatment is run by a psychologist, counselor, speech pathologist, or social worker, these therapies are invaluable ways to build social skillsRead MoreEmily Comp: Aspergers Syndrome Research Paper2018 Words   |  9 PagesEmily Comp Research Paper November 18, 2012 Asperger’s Syndrome Approximately 947,570 Americans have Asperger’s Syndrome (AS), however, it is not an easy disorder to explain (Bashe 19). With multiple conditions and characteristics in each case, AS is not an easy disorder to diagnose. Asperger’s Syndrome was named after Hans Asperger, an Austrian physician, who first described the disorder in 1944 after studying a group of children with similar, unusual characteristics. However, AS was notRead MoreA Case Study of T.C.: Aspergers Syndrome Essay1943 Words   |  8 Pagesdelayed in speech. In addition, she walked on her toes, did not make eye contact with others, had a terrible fear of loud sounds, cried frequently, and was a poor sleeper. She was evaluated before her second birthday and was diagnosed with Asperger’s Syndrome or related pervasion developmental disorders and has profound difficulty with social interaction. She has received speech therapy, with an emphasis on social skills training, intense therapeutic therapy, a nd occupational therapy. T.C. is inRead MoreAsperger’s Syndrome: Madness, Savantism, or Genius2985 Words   |  12 Pages. Asperger’s Syndrome: Madness, Savantism, or Genius? Marilou Bauer Ottawa University Physiological Psychology PSY 31354 Dr. John Papazafiropoulos June 11, 2012 Asperger’s Syndrome: Madness, Savantism or Genius? Everyone knows, or has known, a person that could be described as a little â€Å"off†, â€Å"quirky†, or â€Å"eccentric†. That was the person who was socially inept, shy, studious, and may have had a stutter. They might have had an artistic talent, or may have seemed almost a â€Å"genius†Read MoreAnalysis Of Henry David Thoreau And Aspergers Syndrome1062 Words   |  5 Pageswhat makes his works so popular. His elaborate writing style and sharp detail in his stories, though, make him seem pretentious to many readers. However, many scholars have come to debate: Was Thoreau pretentious, or did he have Asperger’s syndrome? Asperger’s syndrome is a condition that is on the autism spectrum. The American Psychiatric Association’s Diagnostic and Statistical Manual, Fifth Edition (DSM-5) uses three standard criteria to specify the severity of the condition. In John M. Mahoney’sRead MoreEssay on Asperger?s Syndrome1037 Words   |  5 Pages Asperger’s Syndrome Today there are many different types of disabilities and syndromes. When you have a child to be diagnosed with a disability or a syndrome life can suddenly become overwhelming. This is especially true if they have been diagnosed with Asperger’s Syndrome. Parents sometimes feel guilty because their child has a disability or syndrome. Parents may feel that they are responsible for their child’s disability or syndrome. Parents may feel guilty about their child being diagnosed with

Telecommunication And Networks Samples †MyAssignmenthelp.com

Question: Discuss about the Telecommunication And Networks. Answer: Introduction The shire city council is responsible for managing and maintenance of road. The organization mainly focuses on smart city development. The organization mainly focuses on maintenance of road in suburban and semirural areas (Nakamura and Chow-White, 2013). As a result of development on continuous level shire is focused to provide maintenance and is looking for certain number of ways which can be monitoring and maintenance of road. The organization mainly focuses on the systematical collection of data of all roads with in the state. It focuses on the ability to determine the state of road from the available data prior to repairing. In coming pages of the report a comparison has been provided between two technologies for the council area of shire city (Robbins and Judge 2012). The report also addresses on current area of council and prediction of future needs of this Shire city. In the discussion portion various parameters like infrastructure that is internet connection and wireless technologies has been discussed. A brief idea has been provided regarding the existing wireless technologies like LoRaWAN and OpenIoT. After that an idea has been provided regarding the data storage and its use along with various kinds of processing facilities. Infrastructure This particular organization that is The shire city council focus on planning of smart city. The organization focus on maintenance of road for thousands of kilometers of road throughout the urban area both in suburban and semi-rural areas or zones (Usman and Miranda-Moreno, 2012). So various kinds of technologies have suggested for proper management and monitoring of road maintenance with The Shire. It mainly focuses on systematical collection of data of various kinds of roads with the city. This mainly checks the ability for analyzing the data of road from various kinds of maintenance. Internet connection Internet connection can be easily used for proper maintenance of traffic with the help of various kinds of sensor devices, RFID tags, global positioning system (GPS). IOT mainly helps in analyzing collection of information and integration of information based on traffic and analysis of information of traffic in a large area automatically and intelligent way (Gao and Zhang, 2013). Traffic generally require certain number of information about traffic and logistic which is generally available on road. With the help of internet system can easily become more reliable and intelligent. With a large number of WSN and sensor based communication an IOT based on traffic data will be easily generated. This particular type of traffic monitoring application need to be protected so that various kinds of security attacks can be prevented in various urban cities. The enabling technologies mainly focusses on building blocks for sensing communication technologies in various kinds of IOT like Wireless S ensor Networks (WSN) and various kinds of RFID based networks. Wireless technologies RFID is generally considered to be leading technologies because of its low cost, strong kind of support from various kinds of business communities (Denisov, Kamaev, and Kizim, 2013). With the help of RFID technology every object can be easily transformed into a smart object. Sensors networks generally integrate various kinds of technologies like sensors, distributed information processing, embedded computing and various kinds of wireless communication. Sensor and RFID plays a significant role in the building of various kinds of IOT based products. Various RFID and sensor with the power of communication and computing are connected to wireless networks (Sultana, Rahman and Chowdhury, 2013). They generally cooperate with each other for the collection of information with the physical world to accomplishing of various kinds of task. Other required components are mainly inclusive of cloud, storing, processing and various kinds of communication technologies (Huidrom, Das and Sud, 2013). The major kind of wireless technology which can be used for building wireless sensors are WPAN (Wireless Personal area network) and Wireless local area Network (Wi-Fi), wireless wide area network. A typical structure which is based on RFID generally consist of low end RFID networks which generated data and high end RFID sensors nodes which is used for low nodes. In this technology data is collected by various kinds of high nodes are sent to various kinds of mobile static nodes. Reader generally transmit data which is transmitted to various kinds of wireless devices (Frow et al., 2015). This device generally provides certain amount of processing of data and after that it is sent to various kinds computational server with the help of internet. Existing Technology solution:Open IOT Incorporation of various kinds of roadways into IOT network can be considered to one of the difficult thing when people start to easily think of smart road (Thompson and Visser, 2013). This mainly result due to current roadways which do not know the way of using internet of things. Roadways which does not have any kind of connection to various kinds of network devices. At present various kinds of various kinds of systems are there which can easily incorporate various kinds of IOT devices. Lora WAN LoRaWAN is nothing but a medium access control (MAC) protocol which is in various kinds of wide area networks. It is designed in such a way that it can easily provide communication with various kinds of Internet connected or device over a long range of wireless communication (Thompson et al., 2014). It is generally mapped into second and third kind of layer which is based on OSI models. It is used in road technology because it can easily provide communication over a large distance. Data storage and processing facilities: Data centers A data center is nothing but a facility which generally consist of various kinds of network computers and storage which can be easily used for organizing, processing and storing of large value or amount of data (Haiduzzaman et al., 2014). Datacenters are considered to be an important tool which can be used for maintenance of various roads. It can easily store data related to various kinds of information of roads very easily. Cloud computing Cloud computing enables various kinds of organization to easily consume a computable amount of resources (Botta et al., 2014). There are certain number of benefits of cloud computing like provisioning of self-services, elasticity, easy migration of facility. There are large number of benefits for using cloud computing that are reduction in the implementation and cost of maintenance with is generally involved in it. It can easily increase the mobility for various kinds of global workforce. Contrast and Comparison WAN that is wide area network can be easily used in a network which generally exist over a large area. This technology generally exists over in managing and monitoring of various kinds of roads. A WAN is a useful technology for connecting various kinds of smaller networks which is inclusive of LAN (Local Area Network) and MAN (Metro Area Network). A WAN is generally used for connecting more than one LAN over a large geographical area. WAN services are considered to be much cheaper in comparison so other kinds of services (Rittinghouse and Ransome, 2016). Whenever there is issue of security like troubleshooting. It mainly addresses or focusses on various kinds of anti-malware protection, proxy servers and prevention of any kind of intrusion. Apart from elimination of need for ISDN, WAN services will help in reduction of cost and increasing the profits in large number of ways. Radio frequency identification (RFID) is known to be an emerging technology which makes of radio frequency waves for transferring of data between reader and movable item which is generally tagged. This again used for identification and tracking of it. RFID can be easily used act like a transponder in the registration of various kinds of vehicle (Jamil and Zaki, 2016). RFID tag and sensor can be used so that individual car can easily get data if needed from the spot and can be delivered to assigned destination. The RIFDtag can easily store information on vehicle and its owner which consist of number plate and type of vehicle, speed and time when the particular reaches the point. It can be used for estimation of number of vehicle in the road and average speed of vehicle. The data containing information from each vehicle is generally captured with the help of RFID reader and the information of vehicle can be easily transmitted over central server unit. As soon as the system is connected to internet then all the information of vehicle on the various kinds of road segment is saved in the database which can again be utilized for any purpose or application. This particular node sends for provides data which can be easily send to the cluster head note (Xia et al., 2012). At the same time a GPS receiver which is installed on the monitoring station which can easily communicate with the various kinds of GPS satellite which is used for obtaining of obtaining the information of positioning which is generally considered as the position parameter of the vehicle (Wortmann and Flchter, 2015). After that the data is transmitted by making use of GPRS scheme which is generally based on real time central kind of database and it creates a platform where data can be easily updated on a regular basis. RFID are generally of two types namely active RFID and passive RFID. RFID readers can easily cost between 1250 dollars to 20000 dollars while on the contrary passive reader cost between 3000 dollars to 20000 dollars (Ruiz et al., 2012). Security issue in RFID can be easily classified into types namely violation of privacy and violation of security. In case of privacy violation attackers mainly tries to harvest information from the provided object by analyzing the communication between object and reader by proper tracking of it. In case of security violation an adversary generally checks the behavior of tag or reader by providing undesirable kind of communication (Dupont et al., 2012). This type of security attacks generally damages the various kinds of physical tag and the communication which lies between tag and reader or the application of system which generally requires various kinds of RFID technology. RFID tag are very easy to use as it contains information from the tags which i s transferred through radio waves and unlike bar codes a line of sight between the reader and tag is not required in general (Streimikiene, BaleÃ… ¾entis and BaleÃ… ¾entien?, 2013). Various kinds of RFID tags can be easily used in short time which does not require any kind of handling. Conclusion From the above discussion it can be easily concluded that this report is all about suggesting new ways which can be used for management and monitoring of road. This organization that is shire is focused for maintenance of road in various kilometers of road in urban and semirural areas of the smart city. Every year the organization focuses on repairing of road not only because of torrential rain but also because of general type of wear and tear. The shire needs infrastructure which can be used for collection of data in a systematic way of all the road within the smart city. The infrastructure focuses on determination of data from all kinds of roads and providing an information for work orders for various kinds of crew members. After that crew can easily get information regarding maintenance and reports on progress unless and until proper information has been provided. Two kinds of infrastructure have been compared and discussion has been provided related to it. An analysis has been pr ovided on the existing wireless technology that is LoRaWAN and OpenIoT. While suggesting various kinds of parameters have been checked that is storage, cost, privacy, ease of use and accessibility. References Botta, A., De Donato, W., Persico, V. and Pescap, A., 2014, August. On the integration of cloud computing and internet of things. InFuture internet of things and cloud (FiCloud), 2014 international conference on(pp. 23-30). IEEE. Denisov, M.V., Kamaev, V.A. and Kizim, A.V., 2013. Organization of the repair and maintenance in road sector with ontologies and multi-agent systems.Procedia Technology,9, pp.819-825. Dupont, C., Schulze, T., Giuliani, G., Somov, A. and Hermenier, F., 2012, May. An energy aware framework for virtual machine placement in cloud federated data centres. InFuture Energy Systems: Where Energy, Computing and Communication Meet (e-Energy), 2012 Third International Conference on(pp. 1-10). IEEE. Frow, P., Nenonen, S., Payne, A. and Storbacka, K., 2015. Managing co?creation design: A strategic approach to innovation.British Journal of Management,26(3), pp.463-483. Gao, H. and Zhang, X., 2013. A Markov?Based Road Maintenance Optimization Model Considering User Costs.Computer?Aided Civil and Infrastructure Engineering,28(6), pp.451-464. Huidrom, L., Das, L.K. and Sud, S.K., 2013. Method for automated assessment of potholes, cracks and patches from road surface video clips.Procedia-Social and Behavioral Sciences,104, pp.312-321. Jamil, D. and Zaki, H., 2016. Security issues in cloud computing and countermeasures.International Journal of Engineering Science and Technology (IJEST),3(4), pp.2672-2676. Nakamura, L. and Chow-White, P. eds., 2013.Race after the Internet. Routledge. Rittinghouse, J.W. and Ransome, J.F., 2016.Cloud computing: implementation, management, and security. CRC press. Robbins, S.P. and Judge, T., 2012. Essentials of organizational behavior. Ruiz, A.R.J., Granja, F.S., Honorato, J.C.P. and Rosas, J.I.G., 2012. Accurate pedestrian indoor navigation by tightly coupling foot-mounted IMU and RFID measurements.IEEE Transactions on Instrumentation and measurement,61(1), pp.178-189. Streimikiene, D., BaleÃ… ¾entis, T. and BaleÃ… ¾entien?, L., 2013. Comparative assessment of road transport technologies.Renewable and sustainable energy reviews,20, pp.611-618 Sultana, M., Rahman, A. and Chowdhury, S., 2013. A review of performance based maintenance of road infrastructure by contracting.International Journal of Productivity and Performance Management,62(3), pp.276-292. Thompson, R., Visser, A., Miller, R. and Lowe, T., 2014. Development of real-time mine road maintenance management system using haul truck and road vibration signature analysis.Transportation Research Record: Journal of the Transportation Research Board, (1819), pp.305-312. Thompson, R.J. and Visser, A.T., 2013. Mine haul road maintenance management systems.Journal of the South African Institute of Mining and Metallurgy,103(5), pp.303-312. Usman, T., Fu, L. and Miranda-Moreno, L.F., 2012. A disaggregate model for quantifying the safety effects of winter road maintenance activities at an operational level.Accident Analysis Prevention,48, pp.368-378. Whaiduzzaman, M., Sookhak, M., Gani, A. and Buyya, R., 2014. A survey on vehicular cloud computing.Journal of Network and Computer Applications,40, pp.325-344. Wortmann, F. and Flchter, K., 2015. Internet of things.Business Information Systems Engineering,57(3), pp.221-224. Xia, F., Yang, L.T., Wang, L. and Vinel, A., 2012. Internet of things.International Journal of Communication Systems,25(9), p.1101.

What Is Intelligence, Anyway free essay sample

What Is Intelligence, Anyway? † Isaac Asimov Isaac Asimov writes about how he has always scored high academic tests. How he scored 160 when an average score was 100 and that there were people that made a big fuss over that. And that the auto repair man didnt seem as intelligent as he was but the auto repair man would always fix his car. Then he says that if the auto repair guy would make questions for an intelligent test that he would fail it and he would look like a moron. The auto repair guy tells Isaac a joke and falls for it. Isaac tells him if any others have gotten tricked the guy tells him that he has gotten quite a few and knew that Isaac would fall for it because he was so damned educated. â€Å"What Is Intelligence, Anyway? † is an article that was written by Isaac Asimov. Isaac Asimov is a Russian who grew up in America. We will write a custom essay sample on What Is Intelligence, Anyway? or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page With being well educated, he received his Ph. D. in chemistry from Columbia University. He is known as the writer for all types of readers from specialized to non specialized. Base on his article, Dr. Asimov is considered to be the most intelligent an in the base for his score is 160 while other people is around 100 in the intelligence test. According to the article, he is a prideful man; he always thinks he is highly intelligent, and he expects other people to think so, too. Not only that, he also puts himself on the same level with the people who make up the intelligence tests. As we are reading through his introduction about how intelligent he is, we think that this man is too proud. But as we continue reading the article, we find that he slowly recognizes his intelligence does not apply on every aspect of his life. Dr. Asimov told the readers about his auto repairman, who he always brings his car to when it has any problem, that his auto repairman would never pass the score of 80 on this intelligence test if he takes it. However, the car is always fixed every time Dr. Asimov brings to the auto repairman. In the middle of the article, Dr. Asimov said that he is an intelligent man wherever he could use his academic training and his verbal talents, but when it comes to do something intricate or hard, working with his hands then he would be a â€Å"moron. † One thing that we like the most about Dr. Asimov is that he is not embarrassing to tell people how he got tricked by an auto repairman who cannot even pass the score of 80 in the intelligence test. â€Å"What is intelligence anyway† is an argumentative essay. In this essay writer Isaac Asimov makes an argument that intelligence is not absolute but is a function of the society. Intelligence is the subjective matter. A person intelligent in one field may be a loggerhead in another field. It may be possible that a person is intelligent in two or more field but he/she will still be lagging behind the another field. Hence, we can’t term the persons as intelligent in general. For example a good teacher might be a bad student and vice versa. A good administrator may be a bad father. Hence a person is intelligent in administration but bad with family. Asimov also focuses on the fact that intelligent is the outcome to experience and knowledge. Asimov is intelligent in study and literature but he is not intelligent to maintain his car. His automobile repairman is far intelligent in this field than him. But on the other hand Asimov is far more intelligent in study and literature than his automobile repair man. Hence, we understood that the intelligent is the subjective matter. Any person cannot be intelligent in general. It depends on the particular field of concerned. Extensive Reading †¢ There is no standard definition of â€Å"intelligence†. Popular thinking and the best efforts of legislatures, agencies and academics to the contrary, no generally agreed upon definition of intelligence exists. This problem is exacerbated when the newly formed intelligence communities in law enforcement and the private sector are included. Developing such a definition is important in order to create realistic expectations in the minds of the decision makers, intelligence is designed to support. This is particularly true in a democracy where the electorate views the notions of secrecy and unaccountable power often linked with intelligence activities with hesitation. †¢ Two activities, secrecy and covert operations, typically associated with intelligence are not, in fact, necessary to defi ne intelligence. Secrecy, or more accurately, confidentiality, is only necessary to preserve options for the decision maker that the intelligence activity supports. Covert operations, on the other hand, are better viewed as an act of policy than as an intelligence activity. †¢ Common threads run through many of the earlier attempts to define intelligence, however. These threads, pulled together, result in a good working definition of intelligence: Intelligence is a process, using primarily unstructured information from all sources and focused externally, that is designed to reduce the level of uncertainty for a decision maker. Often we define intelligence with respect to human qualities. Thus, as we tend to consider ourselves as the most intelligent species, we compare other species to ourselves. Yet, is this really possible? One scientist suggests that humans tend to ignore any intelligence that is somewhat different than our own: We willingly accept the idea of intelligence in a life form only if the intelligence displayed is on the same evolutionary wavelength as our own. Technology automatically indicates intelligence. An absence of technology translates into an absence of intelligence. There is no certain basis for the assumption that all intelligence is human-like intelligence. Indeed, there are undeniable trends, such as large brains in mammals and larger neocortical in primates, but to generalize these correlations cannot always be done. Truly, intelligence seems to be relative, in that it evolves to fulfill the needs of the particular species. How, then, can we truly compare the intelligence of a crocodile with that of a whale or that of a human? Evolutionarily speaking, scientists agree that organisms seem to have become more complex behaviorally. Some argue that this is correlated with increased brain size. Changes to the brain have occurred at specific structures.

Free Essays on The World Grows And So Do Our Problems

The World Grows and So Do Our Problems As the world grows so do our challenges. Not only are our problems growing in number but they are also growing in complexity. There is scarcely a day that goes by when I don't hear about some new problem that will soon threaten us all. While some of these problems such as El Nino, earthquakes, and other natural disasters cannot be stopped there are other challenges such as the spread of racial hatred, rising risk of disease spread, and the growing levels of civil unrest throughout much of the world which threaten many lives everyday. Most of the future's challenges will only be made possible if all people, regardless of race, color, or nationality, attempt to work together for a stronger world. There are many ways in which I believe that I can help society meet this future challenge of coming together as a united world. While I was an exchange student, I saw the world from a different point of view. For the first time, I realized that the people of the world have so many similarities in comparison to the few and insignificant differences. To make the people of the world unite would merely take time in convincing people of the world that we are all in pursuit of the same basic goals. All that it would take to show that this could be done is two different cultures to unite and then the rest of the world what can come by the strength all gain by coming together. I believe that I can help in solving some of the barriers that hold us back from completing the task that we all desire which is unity. I served as a miniature version of a diplomat when I was an exchange student. I helped people in another country see that we all have common goals and I also helped sever the bonds to racial hatred by providing them insight into the American way of thinking and they did likewise for me. I have done everything to help sever these ancient bonds and will continue to... Free Essays on The World Grows And So Do Our Problems Free Essays on The World Grows And So Do Our Problems The World Grows and So Do Our Problems As the world grows so do our challenges. Not only are our problems growing in number but they are also growing in complexity. There is scarcely a day that goes by when I don't hear about some new problem that will soon threaten us all. While some of these problems such as El Nino, earthquakes, and other natural disasters cannot be stopped there are other challenges such as the spread of racial hatred, rising risk of disease spread, and the growing levels of civil unrest throughout much of the world which threaten many lives everyday. Most of the future's challenges will only be made possible if all people, regardless of race, color, or nationality, attempt to work together for a stronger world. There are many ways in which I believe that I can help society meet this future challenge of coming together as a united world. While I was an exchange student, I saw the world from a different point of view. For the first time, I realized that the people of the world have so many similarities in comparison to the few and insignificant differences. To make the people of the world unite would merely take time in convincing people of the world that we are all in pursuit of the same basic goals. All that it would take to show that this could be done is two different cultures to unite and then the rest of the world what can come by the strength all gain by coming together. I believe that I can help in solving some of the barriers that hold us back from completing the task that we all desire which is unity. I served as a miniature version of a diplomat when I was an exchange student. I helped people in another country see that we all have common goals and I also helped sever the bonds to racial hatred by providing them insight into the American way of thinking and they did likewise for me. I have done everything to help sever these ancient bonds and will continue to...

THE LAW OF PROPERTY Essay Example | Topics and Well Written Essays - 1000 words

THE LAW OF PROPERTY - Essay Example Further, he also cannot act independent of the landlord, in any matter connected with the tenancy. All his rights and obligations stem from his contractual agreement with the landlord, which could be terminated by either party, by giving suitable notice as determined by the agreement. There are certain characteristics of licences, which are as follows: 1. Cancellation of the Licence. The cancellation of a licence is always possible, as was seen in the decided case law of Wood v Lead bitter (1845). The facts were that the plaintiff, A, brought a case of alleged assault against the defendant. The plaintiff was in Doncaster Race course with a ticket. He was asked to move out but he did not, and challenged the cancellation of his licence. It was held that â€Å"licence by A to hunt in his park, whether given by deed or by parole, is revocable; it merely renders the act of hunting lawful, which, without the licence, would have been unlawful." 2. The heirs or succeeding parties in the contract of licence would not be bound by the licence: this was seen in the decided case law- King V David Allen & Sons (bill Posting) Ltd. (1916). In this case, the plaintiff, David Allen was under contract with King’s to stick billposters on the walls of the theatre. Later, however, the ownership of King changed hands, and it was held that the right of David Allen, being a ‘personal’ right and not a ‘real’ right, could not be enforced against the succeeding Company. (Property law summary). In another case law, Clore V Theatrical Properties Ltd. (1936), the licensor A, was denied permission to sell drinks in the theatre, formerly run by D. The new owner C, refused to validate the licence given by D to A. Held, the court upheld C’s contention, and the only remedy for A was to seek redressal from D, who had assigned the licence to A.

The Importance of Formal Reports in Business Communication Essay

The Importance of Formal Reports in Business Communication - Essay Example Although nowadays informal communication methods have overpowered the many formal communication ways, yet formal reports have a niche of their own in the business world. It involves greater length and depth discussion of more complex issues in a better, organized and official way that is easier to read and comprehend. Moreover, formal reports are more informative and persuasive in style with all the essential principles contained in it. It is indeed complete, with all the correct information in a clear and courteous way. It provides all the required information in a concise form (Andrews, 1988). The contemporary style of communication is spreading like a wildfire and has surrounded even the administrative centers by and large, but this cannot take the place of all the important modes and styles of communication in an office where, with the information, the format and presentation along with cohesiveness are of utmost importance (Roebuck, 1999). Thus, it can be concluded that the importance of formal reports cannot be overlooked when considering the future of business communication even today and that it is still being used, and must be used extensively even in future in all administrative centers for it to flourish. Negative messages are those messages that create a negative emotion from the audience. Conveying bad news, a form of a negative message is never easy due to this negative reaction. Composing a message that establishes and maintains goodwill towards another person and at the same time conveying bad news requires ingenuity (Murphy, 1997). In negative messages, it is the tone that determines one's intent. In it, the unpleasant facts are to be presented in such a way that the reader would consider it just and reasonable. It should be written in an honest, tactful and cautious manner in order that the reader does not take it pessimistically.     

Differentiating Between Services and Goods Marketing Essay

Differentiating Between Services and Goods Marketing - Essay Example tics of services, to wit: (1) intangible, (2) inseparability in terms of delivery and consumption, (3) heterogeneous in kind, and (4) perishable as it cannot be saved, stored, or returned. Having delineated services, goods naturally are services’ antithesis, meaning, they are tangible, are distinctly separate in kind, and can be stored, saved, and returned as needed. The intangibility of services simply describes their quality of not being able to touch and thus cannot be evaluated in terms of its physical availability prior to purchase. Services are inseparable that the organization offering it needs the assistance of a customer representative as contact to provide explanation and detailed information on the offered service. Likewise, the characteristic of inseparability takes into account its inability to cater to the specific needs of the customer. Services are also considered heterogeneous in kind since they are highly variable with dissimilar parts or elements. Finally, the perishability characteristic of services implies that they can not be stored, saved, or returned. The fast pace of technological developments in the last century drastically influenced diverse facets of customer service. With the predominance of business organizations using the internet, more organizations have resorted to a mobile workforce where customers’ needs are being serviced by electronic means. As technological improvements continue, more service features are offered through the internet, through virtual teams, teleconferencing, and the like. The benefits of technology are: unlimited time to access service providers regardless of location of the customers, queuing time is eliminated, more secure in terms of doing business at the convenience of one’s home. On the other hand, technology has totally eradicated the concept of direct reciprocity in soliciting immediate response to inquiries and transactions. Also the element of differences in time across the globe could delay

Redemption in Hard Times :: Dickens Hard Times Essays

Redemption in Hard Times Now, it is to be approached the redemption aspect in Hard Times. The main character, which will be in redemption, is Grandgrind. He is introduced at the beginning of the novel as: The speaker's square finger emphasized his observations by underscoring every sentence with a line on the schoolmaster's sleeve. The emphasis was helped by the speaker's square wall of forehead, which had his eyebrows for its base, while his eyes found commodious cellarage in two dark caves, overshadowed by the wall. The emphasis was helped by the speaker's mouth, which was wide, thin, and hard set. The emphasis was helped by the speaker's voice, which was inflexible, dry, and dictatorial.... [Hard Times. Ch.1] From the description above, it is expected to find a hard person with a calculating mind. He emphasizes on reason, not emotions. His character probably points at Utilitarianism in nineteen-century system, especially in the educational field. The system stresses on educating the mind, without the heart; it teaches to "Stick to Facts"[Hard Times. Ch.1], as Mr. Grandgrind lectures his student. On the basis of his philosophy, his daughter Louisa marries an elder man, who is Mr. Bounderby, for the sake of her brother. She married him because her brother asks her to. As a result of this decision she made, she lives with Mr. Bounderby unhappy till they separate. Tom, Louisa's brother, acts careless and steals Mr. Bounderby. Tom wanted to live different of how he was raised, and that lead him to be cruel to his sister and at the end a thief. Mr. Grandgrind system, produce another catastrophe, who is Bitzer, a student in his school. He becomes a spy to Mr. Bounderby, and he then hunt Tom down, when he tried to flee not to be put to jail for his crime. Grandgrind redemption does not begin when Louisa converse with him. She inquires from him if he is asking her to love Mr. Bounderby. He falls in perplexity, till he finds a way to get back to his facts and numbers. Her discussion with him went to vein. Mr. Grandgrind awakes when he finds out that Tom stole the money. His point of view to life changes then, especially when he knows that the circus people, who he always thought of as un-realistic people, helped his son.

Income for College Football Athletes Essay

College football athletes have been selling their jerseys, selling signature footballs, and committing crimes in order to be able to feed and support themselves financially to survive in the real world. Student athletes don’t have enough time on their hands to work during the season or during off season workouts. It’s considered a year round sport due to the fact that in offseason, college football players in training to stay in shape for the return of their upcoming season in the fall. Football takes up more than half of their daily time each year. Maintaining a steady grade point average is often enforced because of the demands held by the football program. Should football receive income while on a scholarship? Football athletes should get paid, not necessarily as professionals, paid every game, but at least to receive some form of money to help increase their monthly pay. They should be paid because college football players are making money based off of their perform ance, football athletes are compensated for free education while 70% percent of the athletes don’t even graduate, football consumes too much of the athlete’s time, and are exposing their selves daily to serious injuries that may lead up to a paralyzed body or as far as death. College football and basketball for years have been the highest producing revenue sports in NCAA. More than $470 million in new money poured into major college athletics programs last year, boosting spending on sports, even though we’re in rough economic times. Most of the money made in athletics revenue was because elevation in money generated through multi-media rights deals, donations and ticket receipts, but schools also continued increasing their subsidies from student fees and institutional funds (Berkowitz). Helping with the success of revenues in schools are wins by football teams and basketball teams. 6.2 billion was spent in 2010 on athletics at 218 schools and spending grew by 3% while revenue grew by 5.5%. Money spent on athletics was equated to make a good amount of profit. Could this profit be distributed to the performers? In the years of sports in NCAA revenue, media agreements have created about 86 percent of revenue while the other 14 percent was made from ch ampionships ticket sales. Where does the money go? It is distributed directly to the Division 1 membership. 60 percent of NCAA revenue is distributed to Division 1 members which, in 2009-2010, totaled to a little more than $433 million (where does the money go?). Some of the distribution is used for particular uses, such as academic support or those that meet special student athlete needs. Most of the money is distributed to scholarships and sports sponsorships. These funds are paid to conference offices and divided among conference institutions. The common uses of the money would be for salaries, financial aid for student athletes, and facility maintenance and travel. Only some of the 60 percent is used for the athletes which pays for the tuition and living expenses. NCAA in the article â€Å"Where does the money go?† states that their revenue is relatively small part of the overall intercollegiate athletics fiscal structure. NCAA research estimates the college athletics spend about 10.5 billion annua lly. Overall annual revenue for college athletics programs is 10.6 billion. NCAA total expenses for 2009-2010 were 707.2 million. Schools are making profit off of the athletic programs and NCAA are just an helping hand. The schools are a big impact in budget managing. According to khan, college football and college men’s basketball generate professional level revenues. 757 million in 1999 were total ticket revenues for football and men’s basketball. The broadcast revenue from NCAA of all football, in season and off season, exceeds professional basketball at 2.2 billion. In the modern day, has increased by 8 billion. The university of Louisville’s budget has grown from 52.4 million to 68.8 million from football and basketball revenue. Even other larger schools, winning conferences, are making more from the revenue. Millions and billions of dollars are generated by the players, media and ticket sales, but few are given to them. Without the players performing, there would be no money generated. Televised games are one of the key contributors to generating revenues. In 1950s until 1984 NCAA exerted complete control over college football telecasts. Randall Bennett and John Fizel present the analysis of competitive balance in NCAA division 1 College football after the supreme court ruling. Supreme Court argued that NCAA had been successful in preventing a â€Å"power elite† from developing in college football because of bigger schools being televised while smaller schools are at a disadvantage. The results were the winning percentages in conferences significantly declined in two conferences and increased in two other conferences. NCAA control over television wasn’t focused on generate equality of playing strength among division 1 football teams. The teams with the most wins were highly focused by the NCAA in televising. Television is very important in gaining wins and more attraction â€Å"Televising is more important than money† as quoted by the Supreme Court in Bennett and Fizel’s article. Money is the NCAA’s center point and though most of the money generated by the players, most of it is not necessary for the players. In addition to generating revenues, recruits and players are compensated for free education while only under 70 percent of football player’s graduate. Division 1 student athletes who entered college in 1994 were the ninth consecutive class that met higher initial-eligibility. Student athletes who entered college and received an athletics scholarship as a freshman in 1994 graduated at a rate of 58 percent (NCAA). â€Å"The data of this class of student-athletes continues the pattern set by previous classes of graduating at a rate one to two percent higher than the general student body. Student-athletes in the two classes prior to the new academic standards graduated at a rate one to two percent lower than the general student body† (NCAA). These showings are obvious in the determined average football player who will graduate. What is interesting is that graduating is the number one goal as coaching staff and NCAA emphasize to football athletes. Overall, graduation rates for freshman class entering in 1994 were the same as the year before. This class equaled the rates of the 1988 through 1990 classes, as well as the 1992 and 1993 classes. In 1968 study of all Michigan state university athletes over a five year period revealed that 49 percent of team sport and 60 percent of individual sport athletes had graduate. In 1976, less than 20 percent of football players who entered North Texas State University graduated with a degree (Purdy, Eitzen and Hufnagel). 24 percent in that time were the graduating rate fort football players. Division 1 football and men’s basketball players continue to lag behind in graduating rates among all athletes, but it has grown since then. In 2004-2005 statics by (division 1 athletes’ graduation rates) NCAA division 1 rates for all sports is 82 percent and football and basketball stand at 68 to 69 percent in graduating rates. It has grown yet still the average is inadequate to the standards stressed by NCAA and faculty. NCAA could at least boost up the income for college football athletes if graduation is a main goal stressed. Below three quarters are exceed in graduation rates. Football players are getting their tuition paid for free with an addition of 1,000 to 1,500 monthly incomes if they are living on their own. It sounds like a decent amount, but when you break it down it becomes frustrating for the individual to live off of it. The minimum wage in the United States is $7.25 (Cowan). UNLV football athletes with scholarships receive 12000 dollars monthly for 10 months. The yearly salary is 12,000 dollars. So in reality, only 1,000 is received for each month. The weekly pay is $250. For one day, an UNLV football athlete is paid $35.71. The hourly salary is $4.46. Are we really worth this amount? College football athletes take four classes just to be eligible. In addition to the four classes, from2:00 to 6:30 is all football relation in during seasons. Lifting twice a week is mandatory. Study hall is also mandatory for new comers and those who have failed to meet the requirements by the NCAA. In a whole, all your time is needed to meet the standards set by NCAA. Passing all your classes include, studying (2 hours) and taking 1 to 2 classes a day(2-4) hours, lifting weights (2 hours), studying football, means watching tapes (2 hours), football meetings (2 hours) and football practices( 2 and half hours). Mandatory Study hall consumes about an hour of your day. In all, 12 to 13 hours is taken up by football daily. The rest of the hours are used for sleep and break times. The full time schedules, homework’s, practice, and travel for road games are big burdens for athletes to find other sources of income. NCAA prohibits payments beyond educational scholarships and specified expenses to athletes responsible for revenues. According Goldman that NCAA restricts the ability of college athletes to earn outside income because of the time consumed by the sport itself. Even if a part time job is allowed for student athletes, it raises concerns about over-taxing a student athlete’s already fragmented time schedule and increasing the opportunity for boosters to make â€Å"illegal† payments to favored athletes (Acain). There wouldn’t be a need for boosters or part-time jobs if NCAA could allow increasing the scholarship aids for football athletes. A study on football and basketball individual with scholarships, both generating revenues, say that they had less money. Ernie chamber, in Parent’s article, introduced a bill to pay college athletes but was lacking persistent. One of his arguments were that athletes are not getting enough money to eat and wash their clothes. Former All- American football player at USC who admitted that even though he was getting money from the grants there still wasn’t enough because he was sending it back home ( came from a poor family) to his family. He noticed how he was struggling to put food in his fridge and how the school was selling his jersey making money off of him. California state senator said â€Å"it was unfair that men’s division 1 basketball or football players do not receive at least a portion of the money that athletes have earned for their school and that NCAA has kept quiet about discussing these issues over the past years† (Parent). If a portion of the revenue is distributed to the performers, food and other expenses would be easy access. Also illegal money would not be a problem if more was given to the athletes. Adding to reasons why the collegiate football players should be paid, they are risking their lives for free education with some support for expenses and hopes of making it to the professional level. A data of five teams from major college in the nation were surveyed during practices and games in the 1976 season. Data were based on during drills in practice and games of the season. The injury rate was calculated very high in 12 specific drills, practice games, and other activities. Practice games, drill that simulate real live game emphasis had the lowest injury exposure, but are the highest risk factor. Agility drills were calculated as the fewest injury rates. Calisthenics had no injury rates because it’s a warm-up drill that prepares for the body for the practice. The study, according to Cahill and Griffith, was to determine harmful factors to prevent in the future and in other schools. The drills that were calculated high are often practiced throughout football even till to day. Head injuries are deadliest results of playing football. A survey commissioned by the NFL indicated that it retires have been diagnosed as having dementia or other memory related disease at rates higher than the national population. Helmet manufacturers have begun on protecting against concussion by designing air releasing shock absorbers that could handle a wider range of forces than foam alone (Schawz). Even though it focuses on the concussion taken, it is still not effective in how the head postioned.Dave Halstead states in Schwarz’s article, as advanced as helmets have become, they do not yet protect against dramatic rotational, rather than linear, forces. The position of the head is essential to avoiding head injuries and major risks. Major injuries in football could cost your life and productive time. A 22 year old football player at frostburg state university in Maryland died from head trauma sustained on the field. Dreks sheely died late Sunday at university of Maryland R Adams Cowley Shock trauma center in Baltimore. According to Castillo, a spokesman for Frostburg State said sheely had been participating in â€Å"regular drills† with his teammates in Aug. 22 when he began feeling woozy. He was being helped off the field when he collapsed. This incident of dying is not likely, but has had cases like this 9 times in high school football. Head injury cases are at large with those who are paralyzed. Rutgers defensive tackle Eric LeGrand was paralyzed below the neck when making contact with player returning the ball against army. Doctors says, in â€Å"Rutgers football player paralyzed from neck down†, that he will remain in hospital for the near future. Legrand was headed to the Hackensack University Medical Center where he had emergency surgery overnight to keep stabilized after making the tackle against the returner. Tight end Kevin Everett, from buffalo bills, in 2007was memorized when he duck his neck making a tackle during second kickoff. He was paralyzed from the neck down with the same situation as LeGrand is in. These are the horrors and risks of playing football. College football players are struggling while the NCAA generates income off of their performance. NCAA distributes money thorough out the Division 1 members and only few is given to players.Even when revenue is increasing each year the same amount of money used to support college football athletes. College spends a lot on the athletic programs even in our declining economic times. As athletes, coaches and staffs stress the goal of graduating football players graduate at a rate of under 70 percent. It has increased since 1960 but it still doesn’t meet the NCAA emphasis on graduating in exchange for their performance. Football players from back in the 80’s till today still struggle the life of being a college football player with the financial aid. The amount of money supplied by the NCAA is unfortunately short for paying living expenses and for those who may send the money back home. Also more illegal attempts, boosters giving money and players selling their jerseys, that attract attention may be prevented by providing a little more to the aids. Finding sources of money becomes impossible because of the time that football consumes. Lastly, the game of football exposes football players to many injuries. Players dying to players being paralyzed are a risk that cost more than what there are given in college. Health insurance may pay for the minor injuries, but can it pay for death that is the last thing in a football players mind? These are the reason that football players should get paid, in an increase in their monthly income.

Truman Capote’s A Christmas Memory Essays - 818 Words

Truman Capote’s A Christmas Memory Truman Capote’s story A Christmas Memory, is about Capote’s childhood memory of a particular holiday season and how he enjoyed that moment in time with a special friend. Capote is illustrated by the main character, Buddy. Buddy and his distant cousin have a bonding friendship and tell of their exploits during that Christmas. They pick out a very special Christmas tree, make each other presents, and make fruitcakes. Capote was born in New Orleans as the son of a salesman and a 16-year-old beauty queen. His father worked as a clerk for a steamboat company. He never stayed with any job for long, and was always leaving home in search of new opportunities. This put a strain on his parent’s†¦show more content†¦The characters are from a poor socioeconomic background, but they are still able to find the Christmas spirit. The wealth of their friendship and the gift of giving make them oblivious to the depression around them. In one particular scene, the friends are baking fruitcakes. They decide that the cakes are for â€Å"friends. Not necessarily neighbor friends: indeed, the larger share are intended for persons we’ve met maybe once, perhaps not at all†(Capote). This illustrates their giving nature regardless of their own dreary circumstances. Buddy is a reflection of Truman Capote himself. Capote’s childhood was filled with misfortunes, but yet he was s till able to find peace in his friendship with his cousin. The character of Buddy’s cousin also demonstrates simplicity and finding the good in what you have. â€Å"She is small sprightly, like a bantam hen; but due to a long youthful illness, her shoulders are pitifully hunched†(Capote). She is later described as childlike, Buddy says â€Å"she is still a child†(Capote). This may be some reference to her mental status and that she does not think like an adult, but a child. But once again, regardless of her less fortunate physical and mental attributes she is still happy and at peace. Near the end of the story, her and Buddy are out flying the kites that they made for each other. Though these may seem like ordinary gifts to many, to them they are the best gifts they have everShow MoreRelatedHarper Lees To Kill a Mockingbird and Truman Capotes A Christmas Memory1258 Words   |  6 PagesHarper Lee and Truman Capote, two of the greatest 20th century authors, were once prodigious best friends. And best friends shar e everything; their thoughts, their dreams, but most importantly, their ideas. So could it be possible that Capote, a prolific writer, could have played a role in writing Lee’s esteemed novel, To Kill a Mockingbird? Doubtful. Through comparisons of Lee’s only work to Capote’s â€Å"A Christmas Memory† it can be seen that despite similarities, these friends’ works differ too greatlyRead MoreTruman Capote Essay1439 Words   |  6 PagesThe short stories of Truman Capote are connected to his childhood experiences in Alabama. Truman capote was an American born writer who wrote non- fiction, short stories, novels and plays. All of his literary works have been perceived as literary classics. The tones of some of his stories are slightly gothic. His most famous short story is Children on Their Birthdays. His work shows the occasional over writing, the twilit Gothic subject matter, and the masochistic uses of horror traditional in theRead More A Christmas Memory Essay632 Words   |  3 Pagesdetails of specific situations and instances yet lack the ability to describe them. Truman Capote, as a grown man, took advantage of his vivid memories and composed the short work, A Christmas Memory. The story begins in late November, a month symbolic of all the years gone by that Capote could remember beginning preparations for Christmas fruitcakes. The year he has chosen, though, is that of the last Christmas three friends spend together. A boy of seven, Capote has but two friends: his sixty-somethingRead MoreTruman Capote Essay1705 Words   |  7 PagesAlas, Truman Capote, probably one of the greatest 20th century American writers of all time. Capote was a large part of the Southern Gothic literary movement. He really did not write in a set genre, he created his own which is commonly known as nonfiction fiction. His novels, short stories, and plays are mostly recognized as literary classics. He is most well-known for his novella Breakfast at Tiffany’s (1958), and In Cold Blood (1965). Many films and other television media have been produced from